Impact Factor:2.59
DOI number:10.1111/poms.13017
Journal:PRODUCTION AND OPERATIONS MANAGEMENT
First Author:caoqingning
Document Code:000478902700002
Volume:28
Issue:8
Page Number:1903-1920
ISSN No.:1059-1478
Translation or Not:no
Date of Publication:2019-07-31
Included Journals:SCI、SSCI
Pre One:Qingning Cao, Xianjun Geng, Jun Zhang. 2015. Strategic Role of Retailer Bundling in a Distribution Channel. Journal of Retailing. 91(1): 50-67.
Next One:The Impact of Limited Supply on a Firm's Bundling Strategy
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