Associate professor
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Translation or Not:no
Pre One:Wu Jianlin, Zhu Ning, Dai Qi. Consumer ethnocentrism, product attitudes and purchase intentions of Domestic Products inChina. Proceedings of the International Conference on Engineering and Business Management (EBM 2010), 25-27 March 2010, Chengdu, China: 2262-2265.
Next One:代祺，周庭锐. 青少年从众、不从众与反从众消费行为的实证研究——基于享乐型和功能型产品的比较. 2009年JMS中国营销科学学术年会论文集(上)，296-308.
