彭静

General Information

2023.10, School of Public Affairs, University of Science and Technology of China, Assistant Professor 

2022.10 ~ 2023.10, Rotman School of Management, University of Toronto, Postdoc (Advisor: Prof. Ming Hu)

2016.09 ~ 2020.07, School of Management, University of Science and Technology of China, PhD

2018.03 ~ 2019.05, Rotman School of Management, University of Toronto, Visiting Student 

I have published 9 papers in journals such as NRL, EJOR, TRE, IEEE TEM, IJPE, AOR, OMEGA, and COR. 

I have hosted 5 projects, including a project of the National Natural Science Foundation of China.

I have co-supervised 4 PhD candidates and an undergraduate student at the School of Management, USTC.

I teach Game Theory, Academic Norms and Thesis Writing, Public Administration Case Writing and Analysis.

I have reviewed journals such as EJOR, Omega, TRE, IEEE TEM, IJPR, IJPE, JORS, etc. 

I am a committee member of the Youth Work Committee of Chinese Society of Optimization, Overall Planning and Economical Mathematics. 中国“双法”研究会青年工作委员会，委员

Publications & Working Papers

Revenue Management and Pricing

1. H Chen, M Hu, J Peng (2024). Socially Responsible Pricing. Major revision at Operations Research.

2. M Hu, J Peng, R Wang (2024). Default or Dare: The Default Effect on Consumer Choice Assortment, Pricing, 

and Estimation. R&R at Manufacturing & Service Operations Management.

3. Jing Peng* (2022). Committed vs. contingent pricing under cost uncertainty. 

Naval Research Logistic. 69(5), 734-745. (AJG3/ABS3)

Crowdfunding and Advance Selling

1. S Du, J Peng, T Nie*, Y Yu (2020). Pricing strategies and mechanism choice in reward-based crowdfunding. 

European Journal of Operational Research, 284(3), 951-966. (AJG4/ABS4) (读博期间导师外一作）

2. J Peng, J Zhang, T Nie*, Y Zhu, S Du (2020). Pricing and package size decisions in crowdfunding. 

Transportation Research Part E, 143, 102091. (AJG3/ABS3)

3. S Du, Y Chen, J Peng, T Nie* (2022). Incorporating risk fairness concerns into winefutures under quality uncertainty. 

Omega, 113, 102717. (AJG3/ABS3)

Live Streaming Commerce and Pricing

1. J Peng, J Zhang, T Nie* (2025). Social influence and channel competition in the live-streaming market. 

Annals of Operations Research, 344, 617-645. (AJG3/ABS3)

2. S Du, Q Dong, J Peng*, T Nie (2024). Brand or regular manufacturer? Influencer's cooperation strategies under reputation risk. 

IEEE Transactions on Engineering Management, 71, 9109-9123. (AJG3/ABS3)

3. S Du, J Sheng, J Peng*, Y Zhu (2022). Competitive implications of personalized pricing with a dominant retailer. 

Transportation Research Part E, 161, 102690. (AJG3/ABS3)

Miscellaneous

1. J Peng, Y Zhang*, T Nie*, Z Liu, J Zhang, Q Meng (2025). Composite contract design for enhancing emergency reserves. 

International Journal of Production Economics, 283, 109581. (AJG3/ABS3) 

2. S Du, Y Zhang, J Peng* (2025), Balancing responsibilities and benefits in newsvendor orders. 

Minor revision at International Journal of Production Research. (AJG3/ABS3)

    —第十五届中国“双法”研究会青年论坛，优秀论文

3. A Che, X Wu, J Peng, P Yan* (2017). Energy-efficient bi-objective single-machine scheduling with power-down mechanism. 

Computers & Operations Research, 85, 172-183. (AJG3/ABS3) 

Projects and Subsidies

1. National Natural Science Foundation of China, Young Scientists Fund Project, 2025-2027, Host

2. USTC Youth Innovation Research Fund Project, 2026-2027, Host 

3. USTC Research Funds of the Double First-Class Initiative, Key Project, 2024-2026, Host

4. Natural Science Foundation of Shandong Province, Young Scientists Fund Project, 2023-2025, Host (即将结题)

5. China Postdoctoral Science Foundation, General Project, 2021-2023, Host (已结题)

6. Mozi Outstanding Youth Special Allowance, 2025 

7. Young Backbone Teachers Study Abroad Program, 2025 

8. Shandong Young Scholars Subsidy, 2021 

Students

1. Yu Zhang (PhD Candidate at the School of Management, USTC)

2. Qi Dong (PhD Candidate at the School of Management, USTC)

3. Jianchao Sheng (PhD Candidate at the School of Management, USTC)

4. Junyi Wang (Graduate Student at the School of Management, USTC)

5. Haojie Xin (Undergraduate Student at the School of Management, USTC)

Talks

1. Default or Dare: The Default Effect on Consumer Choice, Assortment, Pricing, and Estimation

   —INFORMS Annual Meeting, Seattle, WA (2024) 

   —CoLSCM, Barcelona, Spain (2024) 

2. Socially Responsible Pricing

   —POMS-HK International Conference, HK (2024) 

   —INFORMS Annual Meeting, Phoenix, AZ (2023)

My webpage: j-peng.com